Above, the original product demo. Note the green instructional arrow, dialogue box and dense copy. Click to expand.
When Veracity's software went live in Fall 2017, we switched gears from designing interfaces to designing marketing and sales materials. Chief among needs was a product demo. The Project Manager and CTO created one in Adobe Captivate. The green arrows and dialogue boxes are their UI contributions. The copy is theirs also.
Afterwards, they approached me for a design overhaul.
Questions we asked: How can we make the learning enjoyable? How can we familiarize users with the interface with minimal stress? How can we prevent info glut? I retooled the interface to make a more dynamic, tempoed and interactive learning tool.